Privacy Policies

The information we collect depends on how you interact with us.

Information You Provide

We may collect information that you provide directly to us, including: your name, company name, job title, mailing address, email address, telephone number, and other contact information; information submitted through contact, product, quote, catalog, support, distributor, financing, employment, or other request forms; information concerning products, equipment, purchases, financing requests, or other proposed transactions; communications, comments, questions, search requests, and other information you submit through the website; marketing and communication preferences; financial, banking, credit, ownership, tax-identification, guarantor, and reference information submitted in connection with a financing request; employment-related information, including resumes, work history, education, qualifications, and references; and any other information you choose to provide.

Certain transactions or applications may require sensitive information, such as a Social Security number, tax-identification number, financial-account information, or credit information. Sensitive information should be submitted only through the methods designated by us for that purpose.

Information Collected Automatically

When you visit or interact with the website, we and service providers that assist us may automatically collect information such as: internet protocol address; browser type, device type, operating system, and device identifiers; referring and exit pages; pages viewed, links selected, and website features used; search terms and interactions with website content; dates, times, and duration of visits; approximate geographic location derived from an internet protocol address; cookie identifiers and similar technical information; and information concerning website performance, errors, security, and functionality. Information obtained from other sources

We may receive information from affiliated companies, customers, suppliers, distributors, manufacturers, lenders, finance companies, credit-reporting agencies, financial and trade references, service providers, public sources, and other third parties.

Where required, we will obtain appropriate authorization before requesting credit reports or contacting financial or trade references.

We may, but are not obligated, use information to: operate, maintain, secure, and improve the website; respond to questions, requests, and communications; provide information, quotes, products, services, catalogs, support, and customer service; process and administer purchases, orders, payments, shipments, warranties, returns, and other transactions; evaluate products, equipment, and proposed transactions; evaluate and assist with credit or financing requests; communicate with lenders, finance companies, banks, credit-reporting agencies, references, and other parties involved in a financing request; locate distributors, suppliers, products, equipment, or services; analyze website traffic, visitor activity, and the effectiveness of our content and communications; personalize and improve website content and functionality; send information about products, services, inventory, promotions, sales, and events; review employment applications and communicate with applicants; prevent fraud, misuse, security incidents, and unlawful activity; maintain business, transaction, accounting, and compliance records; comply with legal, regulatory, contractual, tax, accounting, and reporting obligations; establish, exercise, or defend legal rights or claims; and evaluate or complete a merger, acquisition, financing, reorganization, sale of assets, or similar business transaction. We may combine information collected through the website with information received through other business interactions or sources.

We and our service providers may use cookies, pixels, tags, log files, and similar technologies. Some cookies and similar technologies are necessary for the website to operate. Others may support website functionality, analytics, or marketing.

Where the website provides a cookie-consent or preference tool, optional cookies and similar technologies will be used in accordance with the selections made through that tool.

We may disclose information as reasonably necessary for the purposes described in this Privacy Policy.

Affiliated and Related Companies

We may disclose information among affiliated or commonly controlled companies for business administration, customer service, transactions, financing, marketing, legal compliance, and other legitimate business purposes.

Service Providers

We may disclose information to companies and individuals that provide services on our behalf, including those providing: website hosting, maintenance, and development; information technology, data storage, and cybersecurity; website analytics and performance measurement; customer communications and marketing; payment and transaction processing; shipping, transportation, and logistics; accounting, auditing, insurance, and legal services; fraud prevention and regulatory compliance; records management; recruiting and employment administration; and Other operational and professional services. These providers may access information as reasonably necessary to perform services for us.

Financing and Transaction Parties

When you ask us to assist with financing, authorize us to seek financing, or otherwise request a transaction involving another party, we may disclose information to: lenders and finance companies; banks, credit-reporting agencies, financial references, and trade references; distributors and dealers; manufacturers and suppliers; shipping, transportation, and logistics providers; and other parties selected, authorized, or reasonably necessary to evaluate or complete the request or transaction.

Legal, Compliance, and Safety Purposes

We may disclose information when we reasonably believe disclosure is necessary to: comply with applicable law, legal process, court orders, regulatory requirements, or governmental requests; investigate fraud, misuse, security incidents, or unlawful activity; enforce contracts, policies, or other agreements; collect amounts owed; establish, exercise, or defend legal rights or claims; or protect the rights, property, security, or safety of StraightLine HDD, Inc., its customers, employees, or others.

Business Transactions

Information may be disclosed or transferred in connection with an actual or proposed merger, acquisition, financing, reorganization, bankruptcy, sale of assets, change of control, or similar business transaction.

With Your Authorization

We may disclose information with your consent, at your direction, or as otherwise disclosed when the information is collected.

We may use your contact information to send communications concerning our products, services, inventory, promotions, sales, and events.

You may unsubscribe from promotional emails by following the instructions included in those messages. We may continue to send nonpromotional communications concerning pending requests, transactions, accounts, or our ongoing business relationship.

We retain information for as long as reasonably necessary for the purposes for which it was collected and for legitimate business, legal, accounting, security, and compliance purposes.

The retention period may depend on the nature and sensitivity of the information, the duration of our relationship with the individual or business, transaction and warranty requirements, applicable recordkeeping obligations, statutes of limitation, fraud-prevention and security needs, and the need to establish, exercise, or defend legal rights or claims.

We may retain a limited record of an unsubscribe request to ensure that we continue to honor it.

We use reasonable administrative, technical, and physical safeguards designed to protect information in our possession or control.

No website, electronic transmission, email system, or data-storage system can be guaranteed to be completely secure. You should use care when transmitting sensitive information.

If you apply for employment, we may use the information you provide to: evaluate your qualifications; communicate with you regarding employment opportunities; contact references; conduct screening or background-review activities; maintain recruiting and employment records; comply with applicable law; and Establish, exercise, or defend legal rights or claims.

Submitting an application does not create an employment relationship or guarantee an interview or employment.

The website may contain links to or features provided by third parties, including distributors, lenders, finance companies, manufacturers, mapping providers, social-media platforms, and other service providers.

We do not control the privacy, security, or information practices of third-party websites or services. Information you provide directly to a third party is governed by that third party’s privacy policy and terms.

The website is intended primarily for a commercial and business audience and is not directed to children.

We do not knowingly collect personal information from children through the website. Please contact us if you believe that a child has provided personal information to us.

We may update this Privacy Policy periodically to reflect changes in our business, website, practices, technologies, or legal obligations.

The revised policy will be posted on this page with an updated effective date.

Questions or concerns regarding this Privacy Policy or our handling of information may be directed to:

StraightLine HDD, Inc.
1816 E. Wasp Road
Hutchinson, Kansas 67501
slsales@straightlinehdd.com
1-800-654-3484
International: 1-620-802-0200